HOW ZAPPOS DOES SERVICE – A CUSTOMER SERVICE COMPANY THAT ALSO SELLS
August 25, 2009 1:00 – 2:00pm ET
For Zappos customer service comes first, with the aim to acquire customers through word of mouth and retain existing customers through good service. In this program Myra Golden reveals what Zappos has done to not only build there image but how they retain their customers through exceptional service. Join us for a 60-minute audio conference where you and your colleagues will discover:
- How to surprise & delight customers and get them talking
- What it takes to build positive team and family style spirit
- How to reflect your corporate culture to the customer
- How to apply Zappos strategies to your customer service needs
SOCIAL MEDIA IS THE NEW CUSTOMER SERVICE
September 10, 2009 Omaha, NE – Society of Consumer Affairs Heartland Chapter
Myra will share all social networking communities brands need to be listening to and participating in and will walk participants through the process of exactly how to do it. Participants will walk away positioned to surprise and delight consumers who post gripes online.
THE CONFERENCE by Greater Wilkes-Barre Chamber of Commerce
October 6, 2009
1 day mega business conference 5 tracks, 25 presenters, Keynote by Myra Golden –“Beyond WOW”
LEVERAGING SOCIAL MEDIA TO MONITOR CONSUMER FEEDBACK
October 13, 2009 Tuscon, AZ
Social media is a major buzz word in Consumer Affairs, but how do you leverage social media tools to track consumer feedback? Who should own this process? Are there “rules” for using social media to monitor consumer feedback? What works and what are the pitfalls to avoid? These questions and much more will be the focus of this Spotlight Session moderated by Myra Golden and including top social media and industry experts. You will hear firsthand insights about using social media tools to engage with consumers and participate in hands-on exercises to help you advance your overall understanding of social media.