Every email that goes out from your customer service team has your company’s brand in the signature line, it puts your corporate reputation on the line, and at the fingertips of a disgruntled customer, your […]
More and more companies are discovering that Twitter can be a powerful tool for capturing the voice of the customer –and responding to that voice with immediacy. Twitter is a free social networking and […]
There are two things people want more than sex and money…recognition and praise. Mary Kay Ash Mary Kay is right, as studies indicate that employees find personal recognition more motivational than money. A work climate […]
On December 12, 2007, Lance Campeau posted a 4-minute video about his Panasonic video camera on YouTube. The video slams Panasonic’s customer service and commitment to quality and has been viewed by more than 3,000 […]
Executive Social Marketing Bootcamp View more presentations from David Alston.
The One Thing Companies Can’t Cut In This Tough Economy: Customer Service Employees While staff reductions may be necessary as sales slow in this economy, the people who serve your customers need to be the […]
Have you ever shopped at the Container Store? If you’re working in customer service, and you want an enlightening (and thought-provoking) benchmark for your company, I urge you to get out and visit a Container […]