“I was very pleased with Myra’s presentation, but even more so, I was left with a sense of new energy and desire to put her recommendations to use. I can’t wait for Monday.”
Tim O’Laughlin, The Coca-Cola Company
Myra is a favorite training partner to Fortune 500 companies with her customized, engaging, behavior-changing (and fun) customer service workshops, working with McDonald’s, Coca-Cola, Frito-Lay, Michelin, Vera Bradley, and other brands. She’s also an Author at LinkedIn Learning.
Before becoming the go-to trainer for the world’s biggest brands, Myra was the Global Head of Consumer Affairs for Thrifty Rent-a-Car System, and she was named one of the top 100 Rising Stars by Travel Agent Magazine for her landmark work in leading her team to restore customer confidence after service failures.
Myra has a master’s degree in human relations and a bachelor’s degree in psychology, helping her to understand the challenges of developing the best customer experience as it relates to the psychology of the employees.
About Myra’s Training Design
Myra’s customized training usually works like this:
- Define the Problem You Need to Solve
- Determine Outcomes – what you want your employees to know, feel, and do as a result of Myra’s training
- Answer the Question, “How will we know we’re successful?”
- Design Options to Reach Your Objectives
- Develop Content and Learning Activities
- Facilitate Training
- Reinforce
Myra walks you through the first steps of her training design at the 41-second mark in this 2-minute video.
About Myra’s Training Approach
Companies hire Myra to drive customer experience improvement. She can only do that if participants in training adopt and apply the high-level keys she teaches.
To get your employees to retain and use the tools in our training, Myra uses a three-step cycle that gets people discussing and participating, makes training fun, and most importantly drive consistent application of the new ideas.
Myra describes her 3-step engagement model in this video.
How to Work With Myra
Reach out to us and tell Myra about the problem you’re trying to solve. We’ll set up a short 30-minute call so we can determine if we’re a good fit for working together to improve your customer experience. If the conversation tells us both that working together makes sense, Myra will send a proposal, and within a few weeks, we’ll be designing your customized onsite or online training.
“The customized tools and lessons presented by Myra Golden transcended the typical ‘training class’ and was truly a professional development event.
Our associates were immediately empowered to create more memorable service experiences for our customers even before the applause faded. As stated by one associate “Myra Golden captured our attention from the moment she started to speak, until the very end! I feel privileged to have been a part of the training!”
Laura Dambier
Sr. Vice President, Partner Solutions for Life, Claims and Distribution
Lincoln Financial Group
About Myra Golden Seminars, LLC
I launched my training business in 1999 to help companies improve the customer experience, by creating learning environments for employees to discover and practice the soft drivers of service – the sound, flow, and feel, so that employees go back to work fully prepared and inspired to express the soul of the brand, and assured in their ability to handle challenging customers.
Most often, I drive the customer experience through my customized onsite workshops, but twelve years ago we added online training to our offerings as a way to give clients more flexibility in scheduling and investment, while still improving the customer experience through customized, engaging learning platforms.
–Myra